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Deciding on a competitive strategy

Deciding on a competitive strategy

One of the biggest choices that any product or service will make is knowing which lever to use to compete. In this post I explore the 3 strategies of successful organisations.



Supercharged Strategy Sessions

Launching new products in FY20? Chances are you are already thinking about how to make them a success, ensure you don’t waste unnecessary time and money, and how to get moving without 100 boring meetings!

Business by design is a program with a very focused goal. Craft a winning strategy within 1, 2, or 3 days.

Think small, deliver big! Finding your minimum viable audience

Think small, deliver big! Finding your minimum viable audience

Marketing to everyone is incredibly difficult. Unless you have a massive amount of capital, or an internationally recognised brand already, this traditional type of marketing is guaranteed to fail.



Supercharged Strategy Sessions

Launching new products in FY20? Chances are you are already thinking about how to make them a success, ensure you don’t waste unnecessary time and money, and how to get moving without 100 boring meetings!

Business by design is a program with a very focused goal. Craft a winning strategy within 1, 2, or 3 days.